The Work of Dimitris Savvakos

Heritage Project

Telekom | 2026

Heritage Project
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Heritage ProjectHeritage Project
Heritage Project
Heritage ProjectHeritage Project
Heritage Project
Heritage Project
Heritage Project
Heritage Project

The new campaign for Telekom brings traditional Greek craftsmanship into the present through a reimagined take on the brand's iconic T logo. Eight artists from all over Greece created unique pieces inspired by traditional Greek art, now displayed at Athens International Airport and Thessaloniki Airport, giving visitors a glimpse into an unseen side of Greece.

Credits

Chief Creative Officer: Panos Sambrakos

Executive Creative Director: Dimitris Savvakos

Creative Director: Ioanna Krioni

Senior Copywriter: Zoi Parsali

Design Director: Eirini Eleftheriadi

Art Director: Angeliki Theodorou

Art Director: Andrianna Rodakou

Agency: Ogilvy Greece